Anekke

Anekke launches the SS21 collection: Anekke Kenya and Anekke Ixchel.  

 

With the help of the Spanish model Lucía Rivera, Anekke launches two news lines of bags and accessories: Anekke Ixchel, inspired by Chabela Vargas and music; and Anekke Kenya, inspired by a trip to the essence of life.  

Anekke

Anekke launches the SS21 collection: Anekke Kenya and Anekke Ixchel.

 

With the help of the Spanish model Lucía Rivera, Anekke launches two news lines of bags and accessories: Anekke Ixchel, inspired by Chabela Vargas and music; and Anekke Kenya, inspired by a trip to the essence of life.  

· Discover how the Anekke SS21 Campaign was put together ·

Anekke Kenya SS21
Anekke Kenya SS21

A trip to the essence of life.

 

A trip to the essence of life.

Just like in every other season, Anekke presents a collection that has been inspired by a unique trip. And this time the destination that has brought her designs to life is Kenya: a country where less is more, and where nature and animal life give shape to printed designs and pieces full of force and identity.
Once again the Spanish model Lucía Rivera, conveying all the power and energy of the collection, along with the photographer Mario Sierra, the creative director Aroa Puente from The Royal Production Company and the Anekke marketing director, Victoria Millán, teamed up to put together the Anekke Kenya campaign.

 

A natural environment was chosen for the setting, to recreate the landscape and the feeling of freedom and life of the African country. This collection is directly associated with the need to go back to the basics, empathize with the planet and look after it.   

 

The main colours are browns and off-whites, combined with darker tones and shiny golden trim. As always, the details add the finishing touch to make each piece unique.  

Anekke Kenya SS21
Anekke Kenya SS21
Anekke Kenya SS21
Anekke Kenya SS21
Anekke Kenya SS21
Anekke Kenya SS21
ANEKKE KENYA SS21

Credits:

 

Model : Lucía Rivera

Photographer: Mario Sierra

Anekke Marketing Director: Victoria Millán

Creative Director: Aroa Puente, The Royal Production Company

Fashion design: Sofía De la Cruz

Make-up: José Belmonte

Hairstylist: Cynthia de León

ANEKKE IXCHEL SS21
ANEKKE IXCHEL SS21

The melody of life

 

The Anekke Ixchel collection pays tribute to music. For that reason, the collection has been inspired by the singer Chabela Vargas and a country full of colour and rhythm: Mexico. The leading lady in the campaign is Lucía Rivera, who is the ambassadress of the brand once again. The photographs were taken by the fashion photographer Mario Sierra, under the guidance of the creative director Aroa Puente from The Royal Production Company and the Anekke marketing director, Victoria Millán.  

 

Anekke Ixchel is a collection that captures different elements of the Mexican culture and tradition in every single one of its pieces. It is a collection that is full of history, craftsmanship, in which outstanding traditional production processes have been used.

Anekke Ixchel SS21
Anekke Ixchel SS21
Anekke Ixchel SS21
ANEKKE NATURE EDITION
ANEKKE NATURE EDITION

Anekke Nature: sustainability and design. 

 

Anekke consolidates her commitment to sustainability with her new capsule collection of products made with recycled materials: Anekke Nature.  

 

After several years of advocating eco-friendly materials to guarantee an environmentally friendly product, Anekke Nature goes one step further by launching her new capsule collection made with 70% of recycled materials that come from plastic bottle tops, which have been certified for complying with the Global Recycled Standard (GRS) 4.0.  

 

The Nature Edition capsule collection has innovative formats that adapt perfectly to the pace of life today. The inspiration behind the colours, materials and the printed designs of this collection is the same as that of the Ixchel collection, in which a predominant navy blue tone is combined with greens, pinks and maroons, with shiny metallic smatterings and the customary attention to detail of the brand.  

Anekke Nature: sustainability and design.

 

 

Anekke consolidates her commitment to sustainability with her new capsule collection of products made with recycled materials: Anekke Nature.  

 

After several years of advocating eco-friendly materials to guarantee an environmentally friendly product, Anekke Nature goes one step further by launching her new capsule collection made with 70% of recycled materials that come from plastic bottle tops, which have been certified for complying with the Global Recycled Standard (GRS) 4.0.  

 

The Nature Edition capsule collection has innovative formats that adapt perfectly to the pace of life today. The inspiration behind the colours, materials and the printed designs of this collection is the same as that of the Ixchel collection, in which a predominant navy blue tone is combined with greens, pinks and maroons, with shiny metallic smatterings and the customary attention to detail of the brand.  

ANEKKE NATURE SS21

Credits:

 

Model : Lucía Rivera

Photographer: Mario Sierra

Anekke Marketing Director: Victoria Millán

Creative Director: Aroa Puente, The Royal Production Company

Fashion design: Sofía De la Cruz

Make-up: José Belmonte

Hairstylist: Cynthia de León